The UK's No.1 site for false eyelashes and lash extension
Refreshed branding to better reflect who RIMINI are and what they offer as a business to our customers. RIMINI Beauty is the new home of Eyelashes Direct.
After 15 years in the beauty industry, and being the market innovators RIMINI felt that the time had come to update our look to a more modern design and update our content to become more customer focused. All of which has been undertaken whilst keeping in-line with their values.
Designed to grow your audience and sell with finesse
Broadcast Theme – Connect photographs to your products with hot-spots, right on your homepage with the look book feature, perfect for visually displaying your products to your audience.
Increase customer satisfaction with product quick view. Broadcast allows them to view product details in a popup, so customers don’t have to leave their current page. It also allows you to display colour swathes on your product page to showcase available product colours.
The most gorgeous and great value cosmetics
It’s been such an exciting time watching the new brand coming to life, and really looking forward to seeing customers use the new website for the first time.