The Brief
We Are Nutrified
We Are Nutrified approached 1HUTCH for a Shopify migration due to ongoing issues with their previous site, which was slow and had frequent backend glitches. The brief included creating product renders to enhance visual appeal, as well as integrating apps such as a product quiz to guide customers to the right products, a bundles app, and a subscriptions app. They also required full SEO management, including a site audit, keyword optimisation, and backlink strategies. Additionally, they required 1HUTCH to manage both their organic and paid media efforts, ensuring a strong, comprehensive online presence.
Shopify Store Launch
We Are Nutrified's previous website was outdated, slow, and difficult for the team to manage. They needed a fast, responsive site that reflected their sustainable ethos and delivered a seamless user experience. 1HUTCH created a sleek Shopify 2.0 store with engaging movement while maintaining a clean, intuitive design that is both easy for the customer to navigate and simple for the merchant to manage.
Product Renders
We Are Nutrified's previous product images lacked impact and felt outdated. 1HUTCH stepped in to create high-quality 3D renders of their entire product range, bringing the packaging to life with a polished, professional look that reflects the brand's premium and sustainable image.
App Integrations
1HUTCH integrated a tailored quiz app for We Are Nutrified, designed to help customers find the products best suited to their individual needs. Additionally, we implemented a bundles app to offer value-packed product combinations, and a subscriptions app that allows customers to save by subscribing to their preferred supplements, ensuring they never run out of their wellness essentials.
Organic & Paid Media
1HUTCH design and schedule organic social content for We Are Nutrified, tapping into their unique brand ethos and sustainable values to create engaging posts that resonate with their audience. In addition, we manage their paid media campaigns, strategically placing ads across social platforms to boost visibility and drive sales, all while staying true to the brand's mission.
SEO
1HUTCH conducted a full site audit for We Are Nutrified and built comprehensive SEO into the new site. We provided ongoing SEO management, focusing on optimising keywords, building backlinks, and addressing all key aspects of SEO to enhance visibility and drive organic traffic, ensuring the brand's digital presence grows steadily.
A Sustainable Digital Journey
1HUTCH exceeded expectations by creating a fast, sleek, and user-friendly Shopify 2.0 store for We Are Nutrified, reflecting their unique brand and commitment to sustainability, vegan products, and eco-friendly practices. We delivered high-quality product renders, integrated a quiz app for personalised recommendations, and set up bundles and subscription options. Alongside managing organic and paid media, we performed a full SEO audit, ensuring ongoing optimisation. The result is a website that perfectly aligns with We Are Nutrified's ethos and vision, driving both engagement and growth.
The Testimonial
We approached 1HUTCH to migrate from Wordpress to Shopify,as they came highly recommended from a mutual company.
We felt our old website didn't represent us as brand and our ethos anymore. The site was frustratingly slow and was hard to update. We gave 1HUTCH the brief of creating a website that represents us, our sustainability and increasing our users experience on our store.
We think they absolutely smashed it. The team kept us updated throughout the entire process, constantly sending over preview links and checking that both of our visions aligned. They set up subscriptions for our customers, to make sure they never run out of their favourite supplement or beauty product again. The team were faultless! We absolutely love our new website and would recommend Ash and the team to anyone.
Upgrading or migrating to Shopify, need some tweaks or help with SEO, or your digital marketing strategy.
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